PPC

Today, Amazon JP sent out the email below. I was hoping that the Google translation (that Amazon was clearly using) was just having a bad…

This news follows on nicely from what I was assuming in my last Quick Tip about VE being closed down in Japan. I was wondering…

The Japan GuyFebruary 23, 2018

I've recently started on my 7th marketplace, and so have had my fair share of support staff with less knowledge of Amazon than the average…

The Japan GuyFebruary 15, 2018

I'm loving the new ad reports manager. It turned up last week on my Japanese account, and seems to have been rolled out to my…

The Japan GuyFebruary 14, 2018

Looks like we finally got them all; broad, phrase and exact. Also negative keywords. Not sure when they rolled these out in japan, but I…

The Japan GuyFebruary 13, 2016

Another advertising tip here, and a question. With a lack of review services, ppc is all the more important. I hear that in the US,…

The Japan GuyJanuary 12, 2016

This one's not so quick! Maybe call it "pro" tip. The topic of ppc came up today, so I thought I'd share my experience. This…

The Japan GuyJanuary 11, 2016